11 min read

10 WhatsApp Chatbot Examples & How to Create One to Inspire

The emergence of WhatsApp bots marks a paradigm shift in customer communication and operational strategies. 

Fueled by AI, these automated systems seamlessly integrate with the WhatsApp platform, providing businesses and individuals with an innovative means of engaging their audiences. 

WhatsApp bots transcend mere functionality; they are transformative solutions offering instantaneous responses, personalized interactions, and operational streamlining. 

This article delves into the realm of WhatsApp chatbots, exploring their capabilities, exemplary use cases, and the myriad benefits they bestow upon businesses aiming to elevate customer satisfaction and operational efficiency.

A person holding a cell phone and chatting on WhatsApp

What is a WhatsApp Chatbot?

A WhatsApp chatbot is an automated software powered by artificial intelligence (AI) and designed to operate on the WhatsApp platform. It enables businesses and individuals to automate their communication processes, providing instant, 24/7 interaction with customers or audiences. 

By leveraging the WhatsApp Business API, these bots can carry out a variety of tasks ranging from answering FAQs to facilitating transactions, all within the familiar interface of WhatsApp.

WhatsApp Bots are revolutionizing how businesses interact with their customers. Unlike traditional customer service methods, these bots offer instantaneous responses, reducing wait times and improving customer satisfaction. 

They can handle a wide array of tasks, such as scheduling appointments, providing product information, and even executing simple transactions.

For instance, consider a retail business. In this scenario, a WhatsApp chatbot can assist customers in tracking their orders, offer product recommendations based on previous purchases, and even handle return or exchange queries. 

This level of interaction of using AI chatbots for retail not only enhances customer experience but also streamlines business operations.

How WhatsApp Chatbot Engages with Customers

Three women focused on a laptop screen

In the realm of customer engagement, WhatsApp bots play a pivotal role. 

They provide a personalized experience to each customer, remembering past interactions and preferences, which makes customers feel valued and understood. 

Moreover, these bots can send proactive messages, like updates about new products or services, special offers, and reminders, keeping the customers engaged and informed.

For example, a travel agency using a WhatsApp chatbot can send personalized travel suggestions based on the customer's previous trips and preferences. Additionally, these bots can handle booking processes, provide travel tips, and even send real-time updates about flight schedules, making the customer's experience seamless and hassle-free.

Also See: How to Use AI Chatbots in Tourism Industry for Boosting Success

10 Best WhatsApp Chatbot Examples

The following examples are the ones that use WhatsApp bots to provide a seamless experience and a supportive way of contacting customers.

Website for Stars of Africa Football Academy showcasing training, matches, and achievements

1. Stars of Africa - Football Academy Trials Registration

Stars of Africa's WhatsApp chatbot simplifies the registration process for football academy trials. 

This chatbot provides aspiring footballers with an easy-to-use interface to submit their personal information, previous playing experience, and preferred trial dates. 

It also offers instant confirmations and reminders about upcoming trials, significantly enhancing user experience and streamlining the academy's administrative processes.

2. IndiGo Airlines- Travel Arrangements

Many airlines have been increasingly adopting chatbot technology on messaging platforms like WhatsApp to enhance customer service. 

IndiGo implemented a WhatsApp bot, and it can serve various functions such as providing flight information, assisting with bookings, offering real-time updates, and addressing customer queries. 

WhatsApp bots are designed to streamline communication and improve the overall customer experience by providing quick and accessible assistance.

visually appealing website of Plum with a clean layout and intuitive navigation.

3. Plum - Insurance Claim Handling

Plum's WhatsApp chatbot transforms the typically cumbersome insurance claim process into a smooth, user-friendly experience. 

It guides policyholders through the claim submission process, collecting necessary details and documents. 

This chatbot also provides real-time updates on claim status and answers common queries, thereby increasing transparency and trust in the insurance process.

4. Amazon - E-commerce Product Assistance

Amazon’s WhatsApp chatbot enhances the e-commerce experience by assisting customers in product searches, order tracking, and post-purchase support. 

It can recommend products based on browsing history, update shipping status, and even handle return and refund processes, making shopping seamless and more engaging.

Integrating an AI chatbot for e-commerce business might help you as well.

BMW's website with white-black theme

5. BMW - Advanced Support Automation

BMW’s WhatsApp chatbot offers advanced support and automation for customers and potential buyers. 

It can provide detailed information about different models, schedule test drives, and connect users to local dealerships. 

The chatbot also assists in troubleshooting and offers maintenance tips, ensuring a high-quality customer service experience.

6. Cepsa - Support for Employees

Cepsa undertook a significant digital transformation leveraging a WhatsApp Chatbot to guide its extensive workforce of over 11,000 employees. The AI Chatbot played a pivotal role in streamlining this shift by initiating interactive conversations on the messaging platform. 

It provided employees with comprehensive information, ranging from insights into work styles and team dynamics to real-time updates on current status, upcoming events, and presentation schedules. 

This strategic use of the WhatsApp chatbot not only facilitated a seamless transition into digitalization within Cepsa but also showcased the platform's potential as a robust tool for enhancing internal communications and fostering a more systematic and efficient work environment.

he website of JioMart Store

7. JioMart - FAQ & Store Directory

JioMart’s WhatsApp chatbot serves as a virtual assistant, providing answers to frequently asked questions and directing customers to the nearest store locations. 

It helps in product searches within the JioMart catalog and can assist in placing orders, offering a convenient shopping experience for users.

8. Tata Mutual Fund - Customer Satisfaction Survey

Tata Mutual Fund’s WhatsApp chatbot is an innovative tool for conducting customer satisfaction surveys. 

It collects feedback on various services and products, allowing the company to gather valuable insights directly from clients in a convenient and non-intrusive manner.

Also See: Streamlining Your Feedback Collection with AI Chatbots

HDFC Bank's website with blue and white color theme

9. HDFC - Property Listing & Renting

HDFC’s WhatsApp chatbot streamlines the process of property listing and renting. 

It assists users in finding properties based on their preferences, schedules viewings, and even helps with the paperwork, making the real estate experience more efficient and customer-friendly.

10. Borosil - B2C SaaS Onboarding

Borosil’s WhatsApp chatbot is designed to enhance the B2C SaaS onboarding experience. 

It offers step-by-step guidance for new users, provides instant support for any queries, and introduces users to various features and functionalities of the service, ensuring a smooth onboarding process.

Benefits of Using WhatsApp Chatbot for Your Businesses

WhatsApp chatbots are increasingly becoming a vital tool for businesses seeking to enhance their customer interaction and streamline operations.

Let's explore the key benefits:

Instant Reply & 24/7 Availability

Instant Reply and 24/7 Availability offered by WhatsApp chatbots ensure that customer queries are addressed at any time, day or night. 

This feature is particularly beneficial in today's fast-paced world, where customers expect quick responses.

A WhatsApp chatbot can instantly reply to common queries, order updates, and provide information, which significantly enhances customer satisfaction and helps in maintaining a continuous communication flow.

Integrated with Business Apps

Integration with Business Apps is another significant advantage. 

WhatsApp chatbots can be seamlessly integrated with various business applications such as CRM systems, inventory management software, and payment gateways. 

This integration allows for a more streamlined process where information flows smoothly between the chatbot and other business tools, leading to efficient operation and better data management.

A businesswoman and a businessman working together on a laptop at a table.

Increase Brand Awareness

Increasing Brand Awareness through WhatsApp chatbots is achieved by maintaining a consistent and engaging presence on a platform used by billions worldwide. 

The chatbot can send proactive messages about new products, services, or offers, keeping the brand at the forefront of customers' minds. 

Additionally, by providing valuable and relevant information, the chatbot helps in building a positive brand image.

Improve Customer Engagement

Improving Customer Engagement is another critical benefit. 

By offering personalized interactions and recommendations based on past behavior and preferences, WhatsApp chatbots create a more engaging and tailored experience for customers. 

This personalized interaction increases customer loyalty and encourages repeat business.

a small-business owner girl working on her laptop in her store

Boost Customer Service

Boosting Customer Service is one of the primary advantages of using WhatsApp chatbots.

They can handle a high volume of queries without compromising on quality, providing accurate and helpful responses. 

By automating routine inquiries, human customer service agents can focus on more complex issues, thereby improving the overall efficiency and quality of customer service.

Reduce Expenses

Reducing Expenses is a significant benefit for businesses. 

By automating responses and integrating with various business systems, WhatsApp chatbots reduce the need for a large customer service team, cutting down on labor costs. 

Moreover, they minimize errors and increase efficiency, which indirectly saves money that would otherwise be lost in inefficient processes.

The Infographic About the Benefits of Using a WhatsApp Bot

an infographic about the benefits of using a WhatsApp bot

How to Create a WhatsApp Chatbot with LiveChatAI?

LiveChatAI helps you create a WhatsApp chatbot for your business, and the process is highly straightforward.

Here is how the process goes: 

Step 1- Sign up or log in for LiveChatAI for free.

Starting to get to know LiveChatAI is free.

You can easily find the buttons to start.

Or if you have a LiveChatAI account, you can easily log in and start creating your WhatsApp chatbot.

login and get started buttons on LiveChatAI's website

Step 2- Create an AI chatbot on LiveChatAI.

Once you log into your LiveChatAI account, you will be directed to creating your AI bot.

You should add some data sources for the knowledge of your chatbot. 

This is how you can take a step to train ChatGPT with your own data as well.

adding data source for your AI bot on LiveChatAI

After you train your AI bot, there will appear a modal to display the activation of a human agent. 

Step 3-  Enter your WhatsApp details.

Go on to "Embed & Integrate" tab and choose "Add WhatsApp" dropdown on the list.

WhatsApp embedding section on LiveChatAI website

→ Copy the webhook and paste it into the Callback URL on the Meta for Developers account.

The Verify Token is a special token designed for you. You need to paste it into WhatsApp > Configuration by editing. 

→  Later, you can enter your Phone Number and Phone Number ID taken from your Meta for Developers account to paste into the related field.

→ For the Token, copy the Access Token on your Meta for Developers account and paste it into the LiveChatAI integration. 

Step 4- It is all ready when you save and embed your WhatsApp bot.

When you customize the other details, it is all set.

You can easily decide what to and not to include in your AI bot. 

It depends on your brand identity and expectations from your chatbot.

For the step-by-step instructions, you can also check the documentation on How to Integrate LiveChatAI with WhatsApp

To Conclude

In summary, WhatsApp bots are transformative tools for businesses, significantly boosting sales and conversions. 

Their ability to offer instant replies, personalized customer interactions, and seamless integration with business operations makes them invaluable in today's digital marketplace. 

By enhancing customer engagement and streamlining the sales process, these bots not only improve the customer experience but also drive efficiency and profitability. 

As a result, WhatsApp bots stand as powerful catalysts in a company's journey towards achieving heightened sales success and customer satisfaction.

For further reading, you can also take a look at other beneficial blog posts that we have prepared!