
DESi Enhances Smart Home Support on Its Turkish E-Commerce Site with LiveChatAI
Empowering smart home security with 24/7 intelligent support for technical inquiries and seamless product guidance.
- 65%
- support queries resolved by AI
- 50%
- decrease in response time
- 24/7
- chatbot availability
Who They Are
- Company
- DESi is a pioneering smart security brand specializing in innovative smart locks, alarm systems, and advanced home safety technologies.
- Headquarters
- Istanbul, Turkey
- Industry
- Smart Home Security and Safety Solutions
- Key features used
- Technical Product Support • 24/7 Chatbot Availability • Automated Troubleshooting • Pre-Sales Assistance
The Challenge
DESi’s Turkish website serves as a primary channel for local customers to discover, evaluate, and purchase its wide range of security products. As traffic grew, so did the number of customer inquiries, many of them highly technical or repetitive:
Pre-Sales Questions: Customers frequently asked about product specs, differences between models, and compatibility details.
Setup and Maintenance Support: Many users needed guidance on installation, app pairing, or solving technical issues post-purchase.
Limited Local Support Bandwidth: With a lean customer service team in Turkey, answering recurring questions was taking time away from higher-priority cases.

The Solution
DESi integrated LiveChatAI into its Turkish e-commerce site to create a fully automated, AI-powered support channel—trained specifically on its local products, setup guides, and service documentation.
Instant Product Support : The chatbot delivers accurate, real-time answers about smart locks, alarms, and accessories—covering technical specs, installation steps, and purchase guidance.
Self-Serve Troubleshooting : From battery issues to mobile app pairing, customers can now solve common issues with help from the AI assistant—no waiting, no tickets.
Sales Journey Support : The bot helps guide users during product selection and purchase, increasing customer confidence and reducing cart abandonment.
Time Saved, Focus Gained : With most customer questions now resolved by the chatbot, DESi’s support team in Turkey can focus on more complex inquiries and operational efficiency.

Conclusion
By implementing LiveChatAI on its Turkish e-commerce site, DESi delivers a smarter, more scalable customer experience—while keeping local support lean and efficient. Whether it’s helping shoppers compare products or walking new customers through setup, DESi’s AI assistant ensures a seamless experience from start to secure.
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