Marketing
8 min read

AI Chatbots vs. Human Customer Service: A Comparative Analysis

Artificial intelligence (AI) chatbots and human customer service are two of the most popular methods for providing customer service.

Both have their own advantages and disadvantages, and the best approach for a business will depend on its specific needs.

In this blog post, we will compare AI chatbots and human customer service in terms of their advantages, disadvantages, and the best approach for businesses.

What are AI Chatbots?

AI chatbots are computer programs that are designed to simulate human conversation.

They can be used to provide customer service, answer questions, and complete tasks. AI chatbots are powered by artificial intelligence, which allows them to learn and improve over time.

There are AI chatbot integrations that you can create for your CMS with LiveChatAI.

What is Human Customer Service?

Human customer service is provided by real people who are employed by a business. Human customer service representatives can answer questions, resolve issues, and provide support to customers.

Human customer service representatives are typically more knowledgeable and experienced than AI chatbots, but they can also be more expensive.

Why is it Important to Compare AI Chatbots and Human Customer Service?

The decision of whether to use AI chatbots or human customer service depends on a number of factors, including the needs of the business, the budget, and the target audience.

By comparing the advantages and disadvantages of each option, businesses can make an informed decision about which approach is best for them.

Advantages of AI Chatbots

24/7 availability

AI chatbots are available 24 hours a day, 7 days a week. This can be a major advantage for businesses that need to provide customer service outside of traditional business hours.

Also see:
10 Benefits of AI Chatbots for SaaS Business to Succeed
How to Use AI Chatbots for Banking Industry- Ways & Benefits

How to Use AI Chatbots for Insurance

How to Use AI Chatbots for Retail- Top Use Cases & Benefits

Cost-effectiveness

AI chatbots are typically more cost-effective than human customer service. This is because AI chatbots do not require salaries, benefits, or training.

Ability to handle repetitive tasks

AI chatbots are very good at handling repetitive tasks. This can free up human customer service representatives to focus on more complex issues.

Disadvantages of AI Chatbots

Limited ability to understand complex queries

AI chatbots can have difficulty understanding complex queries. This can lead to frustration for customers who need help with complex issues.

Can be frustrating for customers who need help with complex issues

As mentioned above, AI chatbots can have difficulty understanding complex queries. This can lead to frustration for customers who need help with complex issues.

Advantages of Human Customer Service

Ability to understand complex queries

Human customer service representatives are typically more knowledgeable and experienced than AI chatbots. This means that they are better able to understand complex queries and provide accurate and helpful information.

Ability to provide empathy and support

Human customer service representatives can provide empathy and support to customers who are experiencing problems. This can help to build customer loyalty and satisfaction.

Ability to resolve issues quickly and efficiently

Human customer service representatives can often resolve issues quickly and efficiently. This is because they have the knowledge and experience to understand the issue and find a solution. Moreover, you can test your AI chatbot whenever you want.

Disadvantages of Human Customer Service

Cost-ineffective

Human customer service can be more cost-ineffective than AI chatbots. This is because human customer service representatives require salaries, benefits, and training.

Not always available 24/7

Human customer service representatives are not always available 24 hours a day, 7 days a week. This can be a disadvantage for businesses that need to provide customer service outside of traditional business hours.

Conclusion

So, which is better? AI chatbots or human customer service?

The best approach is to use a combination of AI chatbots and human customer service. AI chatbots can be used to handle simple queries and tasks, while human customer service representatives can be used to handle complex queries and issues. This approach can help businesses to provide excellent customer service while also being cost-effective.

For further reading, you can also take a look at other beneficial blog posts that we have prepared!

Perihan